How to Be
Ahead Of Others in Business
You Have the Key
A dream of
every CEO to be the name in the market, state, Country and the world, a head of
every one. Be the name that occurs to everybody, everywhere, everytime and be
the first in Google search.
First
requirement of being ahead of others is: what
you want to be; what you want to achieve: clarity of thought, only then the
action will follow. Half-baked and copied ideas do not help; you should be you,
not anybody else. Originality of thought is a great advantage that culminates
into congruence of desire and deserve belief-a rock solid of your journey.
“Decide what you want …
believe you can have it, believe you deserve it, believe it’s possible for
you.”
– Rhonda Byrne
Have the courage to
follow your heart and intuition. They somehow already know, what you want to
become.
Steve
Jobs
Optimism key to
success. “I shall succeed” attitude is must for achieving something extra than
others.
“I have become my own
version of an optimist. If I can’t make it through one door, I’ll go through
another door – or I’ll make a door. Something terrific will come no matter how
dark the present.”
Rabindranath Tagore
Vision statements
hang beautifully framed in the receptions of the Organizations. Are they real,
no they were got drafted from scholars to show off big. Real vision is thinking
of the Owner CEO. Keep your vision simple, straight forward and understandable
by those who to have follow it with their toil and tears, make sure they do
it.
You need a very,
exceptional clear vision. And to me, a vision is something that you can say in
one sentence. The fewer the words the better."
-Ron Johnson
Strategy & Tactics: Strategy is a long term action plan to achieve. Decide what
you will never do for example short cuts of dishonesty and bribe. Tactic is
younger brother of strategy. Tactics relate to a specific goal.
“Strategy is about making choices, trade-offs; it’s about
deliberately choosing to be different.”
Michael Porter
“Strategy without Tactics
is the slowest route to victory: and Tactics without Strategy is the noise
before defeat.”
Sun Tzu
Determination firm and solid, is the next important ingredient of success;
a clear understanding that difficulties, failures, breakdowns, stumbles,
challenges are stepping stones that lay the foundation of success tales.
“Real leaders are
ordinary people with extraordinary determinations.”
- John
Seaman Garns
Detailing the object; vein by vein and bone by bone, vitals and ancillaries,
blood and water, joints and jerks, step by step, stage by stage; in-depth and
exact detailing ensure ease and clarity in achieving the target.
The secret of getting
ahead is getting started. The secret of getting started is breaking your
complex overwhelming tasks into small manageable tasks, and starting on the
first one.
Mark Twain
Execution is the essence of a goal. Always remembers Mercedes standards, “The Best or nothing”.
How to achieve this goal – keep your eyes and ears wide open. See beyond sight
and listen what is not audible, walk to odd destination at odd times, do with
your hands what the juniors are required to do by giving orders; study the real
problems of those who work with hands, no compromises & no concessions for
quality whether staff or products. We should have the best of stuffs. TQP and
TQM of highest standards.
“Execution is the ability
to mesh strategy with reality, align people with goals, and achieve the
promised results.”
Larry Bossidy
Have a system of market intelligence; must know what others are doing – rather one should know
before others start- only then one can be ahead of others. Counter check every
bit of information coming to you, study seriously the sieved information and
see how you can jump ahead of others.
"If you really want
the key to success, start by doing the opposite of what everyone else is
doing." - Brad Szollose
Technology giant
and a magic lamp, adept & adopt, otherwise flight is ready for you. Must
know the latest developments, trends and adaptations in and outside your field.
It is more important know to what is happening to the relevant technology
outside the field. Match product technology with consumer needs, likes and
pocket.
Research means
to search again what you are doing – in all spheres – technical, administrative,
work-force, financial, operational, marketing, methods and procedures. Do not
limit this important activity to technical and products variants and new ones.
Always have a dedicated research wing: paid and outsourced is always risky and
many a times fruitless costly exercise.
Think Tanks sessions
within and outside, national & international to generate odd even ideas and
thinking without limitations may look alien to many; are source of something
new. Keep an eye on the Think Tanks outside your area and not related to your
product.
Work Force They
are living machine, who see and listen, the circumstances & environment,
outsiders & insiders, suppliers and users, goodwill and anger among masses
and markets. They are most important assets that give most important inputs:
how to get these input that depends on how smart is the management to
intermingle with them positively and intuitively.
Motivation:
Motivation is spark for action. Why people should work out of the way, go extra
mile every time for every job. This is important not only for the work force
but the managers also who are the driving force in implementation of decisions
and policies. All men must feel pride in being part of the organization. Those
who are internally motivated and at peace with themselves are an asset encourage
them.
"You get the best
efforts from others not by lighting a fire beneath them, but by building a fire
within."
- Bob Nelson
Market is a place
where our products are examined by rich and poor, knowledgeable and new,
interested and causal above all by disinterested and bartered for money and it
gives our organization a push to move forward. In fact market is the pivot
around which whole economic activity moves. It is study into the thinking of
consumers, their needs, values, capacity, and respect for your product. CEOs
must go to the market themselves as most ordinary customers to find out what
market stands for their product.
Resources include
financial and others. Healthy resources free of encumbrances are always a
source of strength; create goodwill and enhance credibility among peers and
thus create further resources that can help at difficult times. Banks and
financial institutions help those who themselves are sound. Never use personal
resources for institutional needs that creates administrative indiscipline.
Inventory anywhere,
in raw materials, finished products and even cash is a silent killer: these
things should be kept to the optimum level as per the scale of production,
marketing and capital investment. When situation is beyond control dispose them
off quickly otherwise they depreciate as well as become obsolete: a total loss.
Investments normally
in fixed assets like land, buildings, Govt Bonds and gilt-edged securities
provide stability and a security during emergencies. Some business house create
secret reserves by under-valuing assets, the practice has pros and cons, but
they do provide safety and security. Prompt payments are the handles that
reduce costs by strengthening negotiating powers.
In addition, investment in men is very important;
continue to add to the personality of each employee by providing him training
in various aspects of his job; even on the job trainings provide employees an
insight into intricacies of the job. Keep the employees involved and engrossed.
Take care of their dreams and advancement.
"Job training empowers people to realize
their dreams and improve their lives."
Sylvia Mathews Burwell
"Most of life is
on-the-job training. Some of the most important things can only be learned in
the process of doing them. You do something and you get feedback - about what
works and what doesn't. If you don't do anything for fear of doing it wrong,
poorly, or badly, you never get any feedback, and therefore you never get to
improve."
Jack Canfield
C.E.O. Chief
Executive Officer, a dream with many; the man who matters, who runs the
business with passion: a driving force:
important since the time immemorial and even today: one of the great reason for
failure of most of public sector undertakings in India. The Masters said about
CEO:
Yatha
Raja Tatha Parja. Chankaya
As we look ahead into the next century, leaders will be those
who empower others."
Bill Gates
"Leadership is
unlocking people’s potential to become better."
Bill Bradley
"The true mark of a
leader is the willingness to stick with a bold course of action — an
unconventional business strategy, a unique product-development roadmap, a
controversial marketing campaign — even as the rest of the world wonders why
you're not marching in step with the status quo. In other words, real leaders
are happy to zig while others zag. They understand that in an era of
hyper-competition and non-stop disruption, the only way to stand out from the crowd
is to stand for something special."
-Bill Taylor
A CEO is
liver, load and fulcrum all in one; of every situation. He has to fill up the gap
always where one is missing. He must set the ball in motion, move it forward
and score the goal too.
CEOs are
extraordinary people: they have to be store house of X factors, always ready to
solve with integrity, devotion, dedication, smartness and in time: if you are not than not fit to be a CEO of the
category companies look to find.
To me, business isn’t about wearing suits or
pleasing stockholders. It’s about being true to yourself, your ideas and
focusing on the essentials.
Sir Richard Branson
